Kostiantyn Prymak
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The Future of Online Gambling: Key Trends for 2023

Kostiantyn Prymak

The online gambling industry has experienced remarkable growth in recent years, and as we enter 2023, it shows no signs of slowing down. With advancements in technology and shifting consumer preferences, the landscape of online casinos and virtual gaming is set to undergo significant transformations. Today, we will explore the key trends that will shape the online gambling industry in 2023

The industry of online gambling seems to be one of the most promising. In 2023 its market size is projected to reach US$ 95.05 billion in 2023. Experts are looking for the revenue growth of the industry to be US$ 131.90 billion by 2027 with 8.54% CAGR  from 2023 to 2030

According to Statista

The key drivers, facilitating the growth of online gambling industry

Blockchain technology adoption
Internet penetration rising
Better industry regulation
Payment gateways adoption
Gambling websites growth
Mobile applications development

5 Key Trends for online gambling in 2023

Creating Immersive Experiences

Virtual reality technology is poised to revolutionise the online gambling experience in 2023. Statista says that VR users grew to over 171 million users in 2022. By creating computer-generated environments that simulate real-life experiences, VR will enable players to explore online gambling and interact with fellow gamblers. This trend will elevate online gambling to new heights by providing players with an immersive and lifelike experience, akin to being in a physical casino

According to industry predictions, the integration of virtual reality into online gambling will attract a growing number of players seeking a more engaging and realistic gaming experience

Enhancing Security and Convenience

Cryptocurrency has gained significant traction in recent years, and its impact on the online gambling industry will continue to grow in 2023. According to SOFTSWISS, growth of cryptocurrencies usage in gambling is estimated to be 45% in the first quarter of 2023. The decentralised nature and enhanced security of cryptocurrencies make them an ideal payment method for online gambling platforms. With the integration of digital currencies, online gambling will offer players easier and more secure options for making deposits and withdrawals. This trend will not only enhance the convenience of transactions but also provide an added layer of privacy for players

As the adoption of cryptocurrencies increases,  online gambling are expected to expand their range of accepted digital currencies, catering to the preferences of tech-savvy gamblers

On-the-Go Entertainment

Mobile gaming has witnessed a surge in popularity in recent years, and it will continue to dominate the online gambling industry in 2023. With a growing number of smartphone users worldwide, online gambling must prioritise mobile-friendly game development and optimise their platforms for seamless mobile gaming experiences. According to the New York state government, over 650,000 unique accounts were created on mobile betting apps in 2021. The convenience and accessibility of mobile gaming will enable players to enjoy their favourite casino games anytime and anywhere, contributing to the industry’s overall growth

To attract and retain players,  online gambling  will offer exclusive bonuses and promotions tailored specifically for mobile users

Smarter Gambling for a Safer Environment

Artificial intelligence will play a pivotal role in the online gambling industry in 2023. By leveraging AI technology, online gambling can personalise gameplay according to individual preferences and playing styles, enhancing the overall user experience. AI algorithms can also detect and prevent fraudulent activities, ensuring a safe and secure environment for players. The use of AI will further solidify the industry’s legitimacy and contribute to its continuous growth

With the integration of AI,  online gambling will optimise their platforms for improved security measures and more efficient fraud prevention, instilling trust and confidence among players

Bridging the Gap Between Virtual and Physical

Live dealer games have gained immense popularity in recent years, and this trend will continue to flourish in 2023. By allowing players to interact with real dealers through video streaming, live dealer games provide a more engaging and immersive casino experience. The increased availability and variety of live dealer games will cater to players’ preferences for an authentic and interactive gambling environment

Advancements in technology will enable  online gambling  to offer a wider range of live dealer games with more realistic features

Conclusion

As we venture into 2023, the online gambling industry stands at the forefront of technological advancements and changing consumer demands. The integration of virtual reality, cryptocurrency, mobile gaming, artificial intelligence, and live dealer games will shape the future of online gambling, offering players enhanced experiences and greater convenience. Online gambling that embrace these key trends and adapt to evolving technologies are poised to thrive in a competitive industry, attracting a growing base of players seeking innovative and immersive gambling experiences

To easily implement the above mentioned trends, gambling businesses should cooperate with a reliable payment gateway provider. Such partnership could not only ensure the effective realisation of the described trends, but also help to optimise the payment flow, provide appropriate security and support the business growth. Transferty is a team of experts understanding the specificities of high-risk industries, such as online gambling to address all the issues and cover all the needs such businesses face in payments. Contact us to find out more

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